Thursday, June 12, 2008

E2.0 Conference 2008 day 3

Today started of with a great session with Carl Frappaolo from AIIM. We talked a lot about Knowledge Management and Enterprise 2.0. We agreed that defining E2.0 or KM is a useless task. There are no definitions for IT or HR so wht bother for these two. Knowledge Management should be about aligning Business Strategy, People (or culture), Business process and Technology. Technology is last but not least. Enterprise 2.0 is not a fundamental shift in business since we still essentially do the same stuff, it is just the next good move! Again we concluded that rapid adpotion by Gen Y is a myth but we did agree that they work differently with E2.0.

The Wachovia bank talked about their Sharepoint implementation. Going enterprise wide and chosing to be big and bold! Business rationale being about working effective across time and place, better connect and engage employees, mitigating the impact of an aging workforce and engaging gen Y into work. They concluded that Gen Y got at the bank full of energy and engagement and this tended to disappear in the first year getting lower that corporate average!

The Phizer case was again great. They are trying to get conversations back in the company. They are doing some great stuff to promote adoption like Wiki Wednesdays were people can come around and get used to working with wiki's. Blogging is a very difficult part of E2.0 since it appears to be a frivuous act of non-business activity. The act of blogging is percieved as dificult and time consuming.

Sony is using Wiki's for game design and actually argued that game design is impossible without wiki's. They are having an 'easy' adoption plan because of the tech savvy naturing to the people making the games. They had some big challenges in reliability and had to re-architect the whole platform what put them back for about a year! So people, get this right the first time, it saves energy!

The panel with Andrew McAfee and the business users from CIA, Wachovia, Pfizer and Sony talked about adoption. Less than 10% at these companies were using the stuff. the biggest challenge is about getting E2.0 in the daily flow of work. Another challenge is about middle management as their goals are about kepping the train running and everything that gets in the way is a bad thing. E2.0 is about giving people multiple apps to get their jobs done, bacause one size does not fit all. Enteprises have to be big and bold and stay away from small initiatives! The projectteams should fight against closed spaces where knowledge does not flow as quoted by the CIA!

2 comments:

sagenet said...

Robbert, thanks for the great conference summary notes and documenting the experiences with GenY not necessarily being change agents on entering organizations. It was terrific reconnecting after first meeting in Hanover.I hope your trip to Boston proved worthwhile. ~ Jenny

Jimmy said...

I just want to say thanks.You have shared a great knowledge.